Knowledge base

Creative asset specs

End cards

  • JPG or PNG format.
  • 800 x 600 (4:3) pixel resolution for landscape images, and 600 x 800 (3:4) pixel resolution for portrait images.
  • (Apple only) Due to Apple requirements, we recommend only depicting the Apple app store logo on end cards for iOS videos. See Apple marketing guidelines for more information.

Note: Dynamic cropping may occur to account for different device sizes. To avoid losing critical information, allow a 100-pixel buffer from the top and bottom edges of landscape images, or left and right edges for portrait images.

Videos

  • 30 seconds or less.
  • H.264-encoded MOV, MP4, or AVI format.
  • 16:9 pixel ratio for landscape videos, or 9:16 pixel ratio for portrait videos.
  • Recommended file size is 10MB. Maximum file size is 100MB. Videos are re-encoded to be suitable for various bitrates. The final video shown will be optimized for the user's available network speed and cache settings.
  • (Apple only) Due to Apple requirements, we recommend only depicting the Apple app store logo. See Apple marketing guidelines for more information.
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Last updated on 23rd Apr 2018